NIO’s New Firefly Brand Has Some Special Sauce, Could Help NIO Reach Profitability
NIO launched a new brand last week, the low-cost Firefly brand. The new compact car from Firefly will cost as little as 148,800 yuan ($20,400) at launch. It also launched its most expensive model, the ET9, which starts at 788,000 yuan ($108,000), more than 5 times more! Clearly, NIO is ... [continued] The post NIO’s New Firefly Brand Has Some Special Sauce, Could Help NIO Reach Profitability appeared first on CleanTechnica.
NIO launched a new brand last week, the low-cost Firefly brand. The new compact car from Firefly will cost as little as 148,800 yuan ($20,400) at launch. It also launched its most expensive model, the ET9, which starts at 788,000 yuan ($108,000), more than 5 times more! Clearly, NIO is ... [continued]
The post NIO’s New Firefly Brand Has Some Special Sauce, Could Help NIO Reach Profitability appeared first on CleanTechnica.
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